Bridge The Education Gap
“Bridge the Education gap” was designed to respond to the challenges of the Education System in the UK, caused by the Global Pandemic.
The campaign aimed to support the Covid-19 Fund by the Department of Education, to help disadvantaged children access education. The education gap was one of the top concerns the UK was facing in 2020. The campaign aimed to support at least 10% of disadvantaged primary school children, in London, via introducing Trade-in initiative. The campaign underlined the brand’s credentials as a technical specialist and highlighted its service proposition. The campaign also aimed to Improve visibility in organic and paid search results and increase brand awareness.
MARIAM SHUBITIDZE
As a self-assertive individual, I never hold back to reach set goals. I am a third-year Course Representative with a high level of responsibility and enthusiasm. I have gained theoretical knowledge and considerable practical skills during the three years of studying PR and Advertising. While working under tight deadlines, I have attained excellent analytical, time-management and multitasking skills. The Final Project has taught me how to understand the brand messages, communicate to micro-target groups, and develop relevant content topics to ensure the maximum reach of the company’s target customers, based on extensive research. I have a special interest in Digital Media. Therefore, I have undertaken multiple courses and was awarded certificates from highly recognized universities in London alongside undergraduate studies at the UoW.
Contact: m.shubitidze0705@hotmail.com
LinkedIn: Mariam Shubitidze